I heard an announcer on the radio today mention a product being 'eco-friendly.' This would be fine except that he pronounced it as if it was spelled 'echo-friendly.' Quick tip for those who make their living pronouncing things correctly: 'eco-friendly' means you use cloth bags at the grocery store and keep track of your carbon emissions - 'echo-friendly' is just an odd way of saying you have good sonar.
Okay, rant mode off - you can go about your business.
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